Marketing comm.
SVERIGES KOMMUNIKATIONSBYRÅER – The Swedish Association of Communication Agencies is a marketing communication industry association comprising agencies from nine different disciplines: action marketing, design, direct mail, events, interactive, mobile, media, PR and advertising. We work with and for our members in two ways – as a membership organisation and as an industry association.
As a membership organisation, we seek to inspire and educate our members and enable them to do better business, both for their clients and themselves. We do this by e.g. providing our members with access to legal advice, education and seminars. Guldägget (the golden egg) is the association’s annual advertising competition – Sweden’s oldest and biggest – and a great source of inspiration. As a membership organisation and opinion leader, we pursue issues for the communication industry as a whole. We do so through contacts with politicians and civil authorities, by acting as a consultative body and by being visible and audible in the media.