About The Swedish Creative Sector (Kreativ Sektor)

The Swedish Creative Sector is a collaboration between 4 associations in film/tv, video games, fashion, marketing communication and music.


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MUSIKSVERIGE is an association that brings together the Swedish music industry. We conduct dialogues with politicians, civil authorities and the media to provide the best possible conditions for the creation, development and dissemination of Swedish music. Musiksverige is also a forum for the industry’s decision-makers where various partners work together to develop the industry.

Musiksverige has nine member organisations and four network organisations that bring together artists, musicians, composers, lyricists, managers, producers, record companies, music publishers, music consultants and music industry educational courses in Sweden.

Marketing comm.

SVERIGES KOMMUNIKATIONSBYRÅER – The Swedish Association of Communication Agencies is a marketing communication industry association comprising agencies from nine different disciplines: action marketing, design, direct mail, events, interactive, mobile, media, PR and advertising. We work with and for our members in two ways – as a membership organisation and as an industry association.

As a membership organisation, we seek to inspire and educate our members and enable them to do better business, both for their clients and themselves. We do this by e.g. providing our members with access to legal advice, education and seminars. Guldägget (the golden egg) is the association’s annual advertising competition – Sweden’s oldest and biggest – and a great source of inspiration. As a membership organisation and opinion leader, we pursue issues for the communication industry as a whole. We do so through contacts with politicians and civil authorities, by acting as a consultative body and by being visible and audible in the media.

Video games

SWEDISH GAMES INDUSTRYis an organisation that collates and compiles the computer and videogame industry’s joint responsibilities and issues and informs about them. The organisation focuses on the industry as a whole and acts on its behalf in the media.

Behind Swedish Games Industry are the industry associations Spelplan-ASGD and ANGI, who represent developers, producers (Spelplan-ASGD), publishers and distributors (ANGI).


THE SWEDISH FILM & TV PRODUCERS ASSOCIATION is an industry organisation for production companies in Sweden that make films, TV programmes and advertising films. Its members stands for the majority of the Swedish film and TV production.

The association has a board of elected representatives, three sections with separate boards and management at the office at Skeppsbron in Stockholm.

Med 21 förstaplaceringar på Billboardlistan är det bara John Lennon och Paul McCartney som slår den svenske låtskrivaren Max Martins topplisteframgångar.
Spelbranschen har i genomsnitt vuxit med 39% årligen sedan 2006.